
Segra International provides DNA fingerprinting and genotyping services designed to deliver clarity, traceability, and scientific certainty to cannabis producers, breeders, exporters, and compliance teams. Genetic verification isn’t just a compliance requirement, it’s a competitive advantage. Segra’s DNA Fingerprinting & Genotyping service gives your products the credibility, validation, and scientific backing buyers now expect, helping you close deals faster and reduce product risk across the supply chain.
Producers and brokers using Segra’s DNA Fingerprinting & Genotyping report a clear advantage: they close deals faster. When buyers can see a certified genetic profile, hesitation disappears, negotiations shorten, and confidence increases. Identity verification simplifies B2B transactions, enables premium pricing, and reduces friction across the supply chain. As more markets move toward medical-grade standards, verified genetics are transitioning from a “nice to have” to a baseline expectation and early adopters are securing a disproportionate share of demand.
DNA fingerprinting (also called genetic profiling or genotyping) analyzes highly specific DNA markers to generate a unique genetic ID for each cannabis cultivar. Segra’s assay targets a specific set of repetitive elements in the DNA called microsatellites. These elements vary in length between individuals and are heritable from parents to offspring, making them ideal markers to measure diversity, population structure, and lineage. Due to the number of potential variant combinations between microsatellites, there is less than one in a million chance that two varieties would randomly share the same profile.

Turnaround time: Typically 3–5 business days for Standard or 7-10 business days for Premium Service

With cultivar mislabeling and inconsistent genetics becoming a top concern among regulators and pharmaceutical buyers, companies that cannot verify their genetics face growing risk: rejected lots, reduced pricing, or permanent loss of customer trust. DNA fingerprinting eliminates uncertainty by giving you a defensible, audit-ready identity profile for every cultivar you grow or sell. This level of verification is quickly becoming a differentiator, and operators who adopt it early are already positioning themselves as preferred suppliers in the most competitive markets.